Posted By Ruth Doyle
Dear members,
I can see that this is a lively debate, but I wonder if I could add some perspective to your discussions that you might not currently be aware of.
Firstly, the guidelines for IOSH discussion forums prohibit all forms of advertising. Over the years, daily practice has allowed a small loophole to appear: that individuals could advertise their availability for work, and that small businesses (but not recruiters) should be allowed to advertise vacancies because they could not afford the advertising rates in SHP.
Gradually, this situation has mushroomed and now large organizations are advertising on these forums for free.
SHP magazine is a vital benefit for members – it has the largest job section in any health and safety publication, and because members get it for free, it saves each and every member £75 per year.
However, the magazine can only survive through its advertising revenue, and profit from that revenue is shared with IOSH and is ploughed straight back into services for members, such as this discussion forum. Commercial activity of this kind also helps us keep IOSH member subscriptions low. Last year, for every £100 each member paid to IOSH, IOSH’s commercial income subsidised each member’s fee by £67!
So when large employers advertise for free, SHP loses income, IOSH loses income, and member subscription rates are put under pressure. The long term outcome threatens the survival of SHP magazine itself, and one of the biggest benefits to all our members.
I often read in these forums that employers can’t afford to advertise in SHP – but did you know you could get an ad for as little a £264 (subject to availability) or £440 (space guaranteed)? And that all SHP ads can be immediately uploaded to the website? It’s not a large sum if you’re advertising a job for £37,000, and you have 200 employees.
Alongside all this, we believe it is still vital that individual members should continue to advertise their availability for work, and hope that many careers are advanced and enhanced in this way.
You may be interested to know that SHP and IOSH are working to build a completely new online jobs website, that will allow members to post CVs, do targeted searches, receive e-alerts, and much more. There will also be greater targeting and functionality for advertisers. We’re hoping this will be available at the end of this year.
In the meantime, thank you for your comments and thoughts. IOSH and the moderating team are currently considering what action will most benefit all IOSH members.
Yours,
Ruth Doyle, IOSH Director of Communications