Posted By Ruth Doyle
Peter – yes you can continue to do this. Individuals will still be able to advertise their availability for work, and employers and recruiters can contact them directly.
John - you’re right – nothing comes for free. Producing and distributing the leading health and safety magazine costs money – writers, editors, designers, sales team, print and production costs, post and packaging, and overheads. Because SHP is a subscriber only title (and the vast majority of subscribers are IOSH members who get the magazine for free), the magazine can only cover its costs through ad sales revenue.
SHP is one of a range of benefits to IOSH members. All of them cost money to produce, run, support, administer, distribute, promote, and so on. Here is the current list:
• free technical information service... find the facts and figures that you need quickly, +44 (0)116 257 3199
• free health and safety lawline - help with interpreting legislation and case law, +44 (0)161 242 2771
• free best practice guides... +44 (0)116 257 3116
• free Safety and Health Practitioner the profession's leading monthly magazine
• discounted subscription to our biannual academic journal, Policy and Practice in Health and Safety, +44 (0)116 257 3189
• cutting-edge online Continuing Professional Development programme... free to members, +44 (0)116 257 3239
• more than 80 professional development courses... at discounted rates, +44 (0)116 257 3197
• over 300 free or low cost events... every year, +44 (0)116 257 3195
• member consultation... the chance to have your say on proposed new regulations and legislation
• online discussion forums... for professional issues, careers and study support
• networking active local branches... plus sector-specific groups...
• funding to support research and development...
• free career counselling and performance coaching service, +44 (0)116 257 3198
The money that supports these member benefits comes from two sources: members’ subscriptions, and income from commercial activity. If you look at last year’s annual report, you will see that the split was roughly 35/65, with any surplus being reinvested into new member services (such as the R&D or benevolent funds) or services for the general public (wiseup2work is a good example). In fact, for every £100 members paid in subscriptions, IOSH commercial income (including the profitshare we get from SHP) subsidised each member’s fee by £67. If commercial income falls, it directly threatens the level of subsidy IOSH is able to give towards each member’s subscription rate – and for that reason, could result in a rise in member subscription rates.
You asked how we came to the figure for lost ad sales revenue. We were able to trace back over the previous 12 months and count the number of ads placed by employers on the forum, assess the size of each organisation, and judge what the likely ad spend would have been had they gone to SHP. We were also able to see that the number of advertisements posted, and loss of income, was increasing month by month, and were able to forecast likely loss of revenue to the end of this calendar year.
I hope this answers your queries.
Regards,
Ruth Doyle
IOSH Director of communications