Get boots on the ground, go round talk to people, my preferred method was to start a conversation about something else say football and then ask them what they thought the biggest risk was to themselves and those around them, I used the Dr Pepper tag line"Whats the worst that could happen?" to get the ops to think I got the shift and line managers to do tool box talks and weekly walkrounds with the safety reps, very unpopular to begin with as the managers "didnt have time" but it worked. I briefed the staff about every accident, what went wrong and what we were doing about it, Information is key, once the staff believe that you really want to improve safety, people start to get on board. hope this helps

Training Awareness. Short training sessions which does not consist of "Power point to death" but interactive sessions using onsite incidents which participants can relate to.