Posted By Nigel Bryson
Dear All
Most of my working life was spent toiling as a health and safety specialist for the trade union movement, starting with the Thatcher years. As a result I do appreciate how the media work. However many, many years ago, a friend of mine said ‘Don’t get angry, get even!’. So.
The national media are not that interested in our opinions of what we want them to say. So why don’t we – IOSH members – do something about it? Why don’t we, as individual members:
1 Post a digital photograph to the ‘this is my life’ board on the IOSH website. If each of us supported the initiative being done in our name, there would be over 34,000 examples. [At time of writing there were 56.] This could provide a comprehensive range of material for Ruth and her colleagues to promote the things we want to promote.
We are in the business of saving lives and improving the quality of life for working people. The photographs would aid the current promotional work. You have till the 1st February 2009 to get it in. Ask your family; ask your friends; ask your work colleagues; circulate e-mails; ask your MP. The more photos the greater the evidence that can be presented to the media.
2 Look back over our professional life and send Ruth and her colleagues one example of where we were successful; where we saved a life; where we improved safety; where we got rid of hazards; where we improved the quality of somebody’s life; where we made a difference. If we each did this, Ruth would have over 34,000 examples which could be used to promote what we are doing. We are health and safety professionals. If we each cannot find one example, we really are in trouble!
3 We each could contact our local press. We could volunteer to write topical articles for the editor on health and safety issues. Local press are on the look out for copy. In my local newspaper I have come across companies who have promoted their health and safety record, health and safety awards, safety tips etc. It may not be every week but at least they are more accessible than the national media.
4 Help our Branches promote the positive work of IOSH around specific health and safety issues in the local media, if we couldn’t do it ourselves.
5 Keep an eye out for RSI Day (Last Friday in February – 27th February 2009), Workers’ Memorial Day (28th April every year), National Stress Awareness Day (Wednesday 4th November 2009), Action Mesothelioma Day (27th February 2009) and see if they can be used to promote the work of IOSH in preventing injury and disease. If these are issues that are relevant to you, the positive things done by you and those working with you could be promoted.
6 You could write to channel 4 and suggest they have a follow up programme, the ‘Not So Fun Police’. In this sequel, it could be suggested they change the format. They could do interviews – in different locations – of, say, a police officer, a HSE inspector, an Environmental Health Officer, a manager and a trade union official. They could ask each about what it was like to knock on someone’s door and tell them the person they love the most in this world is dead. Even with the most innovative editing it is difficult to see where they could get some light hearted banter.
I’ll leave it there for the moment.
Of course, we could just forget about the programme because we didn’t like it and get back to our job of saving lives. And let’s not tell anybody about our successes. Let’s just leave it to Ray, Rob – when he is fully recovered - Natasha and Ruth to conjure up examples of us saving lives and improving the quality of life of working people from thin air. They are, after all, IOSH.
Cheers.
Nigel