WHO guidance remains the same today - and is mirrored by guidance by national authorities.
In broad terms that says:
Presumption that "masks" are not needed by the public OR by those at work who shouldn't be in a situation where they are likely to be in close proximity to someone with symptoms of COVID-19, specifically fever and/or a new and persistent cough.
Avoid diverting disposable protective masks away from where they are most needed at the front line at a time when there are constraints on the global supply.
First line of defence remains social distancing - WHO states one metre or 3 feet. US has gone for 6 feet and the UK for 2m (but is mistranslating that as 6 feet rather than 6 feet 6 inches). This backed up by washing hands etc.
As regards Nathan's point, WHO and others looking at research which suggests that the viral aura emanating from someone coughing could spray out perhaps 2.4m (8 feet), thence considering whether recommended social distancing is sufficient.
However, at this point those in the know need to also consider what the epidemiologists call the dose-response relationship and it appears that insufficient information is yet available to assess how much the viral load impacts the risk.
In simple terms this is about thinking about how much COVID do you need to take in to be at significantly elevated risk. As it can multiply once in the body, only a few droplets could result in illness. But how much is the risk increased with a substantial increase in the original intake of the pathogen.
So, when someone coughs the viral load is much higher close to the point of emission, ie within the one metre currently recommended as the minimum social distancing by WHO. At 2m that viral load is much reduced, so may well represent a much lower risk. I'm NOT a microbiologist so don't pretend to know the answer to how much the viral load impacts the overall risk! That's the conundrum but for now WHO is holding its ground.
CDC the Centers of Disease Control and Prevention has published new guidance suggesting that the use of cloth face coverings is recommended where social distancing is difficult to maintain e.g. in grocery stores and pharmacies.
However, where I live grocery stores and our local Boots seem to have got the social distancing reasonably well controlled. Thence the CDC advice would not apply.
There is the other problem. Anyone who isn't competent to don, use, remove and dispose of a disposable respirator (or cloth face covering) could be INCREASING the risk of exposure. This is why you see a medic coming out from the sharp end and a colleague in a clean area removing their respirator and disposing it (before then washing their hands). This reduces one important route of exposure for the person who has just exited the high risk zone.